In a relationship for six weeks, ShyGirl is excited to share the news with her online followers and, whilst waiting for her beau to pick her up, starts recording a video to post on her vlog. Little does she know that her date won't show up, leaving her alone in the room with her own phantasms. Stood up and heart-broken, she spends the evening drinking vodka directly from the bottle and binge-eating crisps and houmous, whilst assailed by a horde of alter-egos that embody her anxieties and guilts.
The most powerful of these personas is the maleficent witch Shivvers who, provoked by her own talking mirror, embarks on a quest for the woman who stole her title of "most beautiful in the world". Shivvers's unconditioned faith in her mirror – which happens to have the voice and the name of a man – says a lot about the harmful consequences of his judgement and, despite being a strong and charismatic woman, her confidence wavers when confronted by his unfavourable feedback. Even the happiness of the most gorgeous woman in the world depends on the opinion of a man!