TodayTix has announced today that it is launching 'Theatre Roulette' in London's West End. Launching in New York 5 years ago, thjis system allows theatrgoers to chose a date, time and number of tickets and will be sent to a show after the spin of a theatre wheel! Customers can eliminate particular shows or genres as well as setting preferances.
A statement from the company:
"We know you are always looking for new and exciting ways to discover more West End shows…which is why we’re so excited to introduce the UK launch of one of our partners, Theatre Roulette!
In New York, Theatre Roulette (known as Broadway Roulette) has been successfully matching theatregoers with shows for 5 years. Simply pick the date and number of tickets to purchase, and Theatre Roulette “spins the wheel” to match you with a premium play or musical, making it the perfect way to make a plan… while keeping the element of surprise.
As a TodayTix audience member, we want you to be one of the first users to experience Theatre Roulette — the fun and hassle-free way to see the West End."
This is super exciting and we cannot wait to use it!